I pulled Semrush data for both domains and compared organic visibility, ranking keywords, and link profiles.
Where competitor.com is winning
- Organic traffic gap. competitor.com draws ~248K monthly organic visits vs. your ~176K, and ranks top-3 on 412 shared keywords where you sit on page 2.
- High-value keywords you're missing. They own positions 1-3 for 'enterprise crm pricing' (8.1K vol, KD 64) and 'crm migration checklist' (3.6K vol, KD 41) — both with strong commercial intent and no ranking page on your side.
- Mostly a content gap, not links. Their referring domains (4,920) only slightly lead yours (4,310), but they have 23 in-depth comparison pages targeting bottom-funnel terms you haven't covered.
What you can do with Semrush
Map competitor search strategy
Pull a domain's organic and paid keywords, traffic estimates, and the subdomains and subfolders driving its visibility — so agents can reverse-engineer exactly how a competitor ranks.
Run audits and track rankings
Crawl a site for technical SEO issues and monitor keyword positions across devices and locations from your Semrush projects, with results returned straight into the conversation.
Find keywords and build custom reports
Surface keyword volume, difficulty, and backlink profiles, then assemble tailored Semrush reports by discovering the right report schema and running it on demand.
Supported actions in Semrush
Read & Search
- Trends Research
- Organic Research
- Backlink Research
- Keyword Research
- Overview Research
- Subdomain Research
- Subfolder Research
- Tracking Research
- Projects Research
- Url Research
- Siteaudit Research
- Get Report Schema
Create & Update
- Execute Report
13 total actions available (12 read, 1 write)
Get started with Semrush
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